Perromart - Pet Care Made Simple
The brief
Perromart is Singapore's leading online pet store. The brand was growing exponentially in Singapore and Malaysia, and wanted to refine their current visual branding assets.
The approach
Perromart wanted to make pet care simple and easy. By taking care of all your pet care needs, they ensure you enjoy more time with your pets. Our research led us to understand that pet owners are as concerned and involved as parents are with their kids. By drawing parallels between the two, we worked with Perromart on their new identity, which included a new logo, graphic elements, illustration style, and communication templates.
What we did
Art Direction
Retail Design