The brief TeaLoveSpices is an artisanal online store in Netherlands that offers premium teas, spices and wellness products. We were approached by TLS to design the brand identity, packaging and website for the brand.
The approach The logo of a leaf that is intertwined with a heart was designed to represent the three elements of the name - tea, love and spices. The identity was further supported by a soothing colour palette and a custom design brand pattern that represented the exotic world of TLS. We further designed the packaging and the website to reflect this conscious, artisanal and premium offering.